Clear Cut Hero is a healthy hydration beverage that is taking the sports drink market by storm. Jamie lead the design on the brand identity, and packaging. Then developed and executed launch marketing that included website, social media, point-of-sale, trade marketing, and several events like the Arnold Fitness Expo, NFL Combine, and the Kroger Wellness Experience. The efforts have the brand punching ‘above its weight’ in terms of buzz, sales, distribution, and retail sell-in.
PACKAGING DESIGN
Launch Video
Animation: Orlando Pulido
AMAZON STORE
SOCIAL MEDIA
